Leisure, Recreation & Tourism
We are home to one of the UK’s leading centres for tourism education and research, and we contribute to research and improving professional practice in areas such as wellbeing through leisure, recreation and sports management, sustainable futures, tourism management, forecasting and development planning, and disaster management. We are also pioneers in the field of eTourism research.
BU is home to one of the leading centres for tourism education and research within the UK. Read about the latest news, projects and research developments in this theme here.
Terrorist attacks are designed to intimidate and change behaviour. It should be no surprise then that we allow fear to be a great motivator when we plan trips abroad. News... »
‘Can you convey the impact of your research in a single image?’ That’s the challenge we set BU academics and students this year. The overwhelming response saw researchers from across the university getting... »
Heath McDonald, Swinburne University of Technology and Daniel Lock, Bournemouth University Declining television viewership for sporting events might suggest that those of us who heralded sport as a potential saviour... »
Kayaking originated as a method of hunting on rough seas for Arctic Inuit tribes. It was later popularised in the UK by Scottish sportsman John MacGregor, known as Rob Roy,... »
New inaugural lecture series launches at Bournemouth University Bournemouth University’s new inaugural lecture series provides an opportunity for newly appointed Professors to share their research and insights into their career... »
Centres and groups aligned to this theme.
Visit our Staff Profile Pages to view more information about staff members active within this theme.
This has a huge societal tourism impact
How the UK can continue to reap the benefits of hosting the OlympicsFind out more
Impact Case Studies
International impacts are arising from our research and practice development in eTourism, sustainable futures, tourism management, forecasting and development planning and disaster management.
Recently, a team of PCCC academics undertook a project for Exterion Media Ltd., in collaboration with COG research. The purpose of the study was to understand more comprehensively, how commuters... »
The Project Case study – Pine Ridge Bed & Breakfast The importance of wellbeing is increasingly recognised as a crucial aspect of tourism and an area of strategic growth amongst... »
Popular consumer group Which? have been working with Retail Experts and Psychologists at BU to inform shoppers about supermarket tricks of the trade. In the May edition of its popular... »
Outputs by BU’s Dr Philip Alford, facilitated by over £188,000 of research funding, examine digital marketing by tourism destinations and small and micro tourism enterprises (SMTEs). Research has been applied by a range of organisations with companies have benefited from an average 20% increase in traffic to their websites since applying these findings. A change in culture has also been witnessed, encouraging SMTEs to become customer-focused businesses.
Working with the National Trust, BU researchers have provided the evidence base to demonstrate visitors could enjoy properties without compromising aesthetic and historic integrity. This informed strategic decision making for the National Trust as they embarked on their ‘Forever for Everyone’ campaign to widen the appeal of heritage properties.
We involve and interact with our research users and general public through events, workshops, lectures and other collaborative opportunities. Public engagement informs our research and shares our knowledge.
The Leisure, Recreation and Tourism theme has a vibrant postgraduate research community. PhD students are involved in a number of cutting-edge and exciting projects in the fields of tourism, hospitality, sport, leisure, retail and events. BU’s research degrees and doctoral opportunities are listed on BU’s Graduate School web pages. You can view a list of current Leisure, Recreation and Tourism PhDs or read about the researcher themselves and their projects in this section.