#TalkBU

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#TalkBU is a monthly lunchtime seminar on Talbot Campus, open to all students and staff at Bournemouth University and free to attend. Come along to learn, discuss and engage in a 20-30 minute presentation by an academic or guest speaker talking about their research and findings, with a short Q&A at the end.

Drinks and snacks will be provided.


Upcoming Sessions

October 2017

Rebel Yell: The Politics of Equality and Diversity in Disney’s Star Wars

Who: Dr. William Proctor (Lecturer in Media, Culture and Communication) 
When: To be confirmed
Where: To be confirmed

Since Disney’s acquisition of Lucasfilm in 2012, the Star Wars saga has become a lightning rod for political debate and discussion. Both The Force Awakens and Rogue One have activated a series of online quarrels hinged on a marked shift in fictional representations of women and ethnic minorities.

In this talk, Dr. William Proctor will examine the forces and factors surrounding these quarrels, specifically the way in which mainstream media outlets promote and publicise the ideologies of right wing commentators in the contemporary age of Brexit and Donald Trump.

November 2017

Let’s talk about Henry’s…

Who: Dr. Elvira Bolat (Senior Lecturer in Marketing and Programme Leader for BSc Marketing degree)
When: Thursday 16 November at 1pm – 2pm
Where: Room FG01, Ground Floor in the Fusion Building

Social media has created a different dimension of consumers for luxury products in particular. That being, the aspirational consumer’s desires for luxury derive from content produced on social media. Often, despite their strong yearning for luxury goods, due to economic reasons, aspirational consumers are unable to frequently purchase luxury. Social media provides an avenue for aspirational consumers to conspicuously consume without the need to purchase, enabling them to use luxury brands to create value amongst themselves.

In this #TalkBU session, Dr. Elvira Bolat will examine the influence that social media has on the consumption of luxury products by introducing the Henry family: Hailey, Harriet, Hollie, Hannah, and Hilary.

Please register here to attend!

An overview of all future talks will be available to watch after on Bournemouth University’s YouTube channel, starting from October 2017.


Previous Sessions

March 2017

Festival Fear of Missing Out (FoMO): What is it and how can you manage it? Dr Miguel Moital (Senior Lecturer in Events Management)

Spring is fast approaching and festival season is just around the corner. Over the next few months you will be subjected to intense marketing campaigns from festival promoters, such as Glastonbury, Reading and Leeds, who will be telling you not to miss out on this year’s music festivals.

Many of your friends will be sharing their excitement about going to these festivals on social media. Social media has heightened the sensation that everyone but us appears to be having fun and many people have become more sensitive to FoMO appeals.

Dr Miguel Moital will discuss the psychology of ‘Fear of Missing Out’. What emotions come with FoMO? What marketing tricks are used to heighten FoMO? How can these emotions be managed?

February 2017

FoodSMART: Eat out smarter!Professor Heather Hartwell (Registered Nutritionist and a Member of the Nutrition Society)

FoodSMART is an innovative technical ICT solution which uses QR coding on your smartphone to provide nutritional information and deliver personalised advice when eating out. This means that consumers can make an informed choice about what they’re eating. The app can even be tailored to your individual dietary requirements or tastes.

It can be quite difficult to eat healthily when in a restaurant or cafe, as menus often give you limited information about the ingredients in a meal. By working with partners across Europe- nutritionists, chefs and other universities- the team have developed an app that can show exactly what is in your meal. The app gives consumers all the data they need and encourages the food service industry to support healthier eating.

Watch previous #TalkBU sessions on Bournemouth University’s YouTube channel.


 

Follow us on Twitter for regular news, research and event updates, and get involved by using the hashtag #TalkBU

#TalkBU has been rebranded from 14:Live