Research Impact

All posts listed below (newest first).

Research Impact

The use of Function Electrical Stimulation (FES) in neurological rehabilitation.

Bournemouth University’s (BU) research with Salisbury NHS Foundation Trust (SNHSFT) on Functional Electrical Stimulation (FES) devices, particularly in application to dropped foot, has contributed to the treatment of over 5000 people in Salisbury; the sale of well over 10,000 FES devices worldwide; the establishment of the first NHS commercial company in England, Odstock Medical Limited (OML) in 2006; and a significant improvement in quality of life and increased participation in society for people with neurological disabilities.

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Research Impact

Improving health and social care practice.

Social work is about making a positive difference to the most vulnerable in society. Since 2008 BU’s research-based continuing professional development (CPD) programmes have improved practice for 6,170 health and social care professionals.

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Research Impact

Reforming politician’s communication; enhancing public engagement

BU’s empirical research demonstrates how political representatives can better engage citizens using social media. Researchers were invited to advise the Labour frontbench in the UK House of Lords on the topic and developed a bespoke training programme. Subsequent monitoring shows increased uptake of Twitter and weblogging by Labour frontbench peers to propagate ideas.

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Research Impact

Provoking reflection on society’s critical ethical issues

BU research by White focuses on the relationship between art, technology and culture. Exhibitions, workshops and presentations across the UK, Europe and in the USA have provoked societal reflection on critical topics such as genetics and germ warfare, among other controversial ethical issues.

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Research Impact

Shaping intellectual property legislation through evidence-based research

The Centre for Intellectual Property and Policy Management (CIPPM) is a multi-disciplinary research hub at BU. The ethos is bringing evidence-based, academic rigor to the regulation of intellectual property. Consequently the research has become an increasingly important resource to those involved in the legislative process.

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Research Impact

Improved Motion Blur in Computer Animated Film and Special Effects

In 2011 the National Centre for Computer Animation won the Queen’s Anniversary Prize for Higher and Further Education in recognition of its contribution to world-leading excellence and pioneering development in computer animation. An example of this industry-shaping work is the development of new techniques to produce and render higher quality 3D images, and specifically the motion blur effect.

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Research Impact

Facilitating efficient wayfinding in complex human environments

Losing your way wastes time and money and causes stress and anxiety. The BU Wayfinding Research Centre (WRC) has developed a research-driven, evidence-based approach to this common problem. Researchers have translated wayfinding knowledge from laboratory research on navigation and icon interpretation, to a diverse range of private and public sector organisations including NHS hospitals, an international airport and a World Heritage Site.

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Research Impact

Expanding the reach of Sub-Saharan African Animated Films

Paula Callus’ research collects and disseminates animation from this African region and uncovers under-represented artists and their practices. This has helped create new social and economic opportunities for the Sub-Saharan animated film communities, whilst simultaneously exposing European audiences to different aesthetic treatments and narratives outside of the Western dominant models.

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Research Impact

Driving change in public relations evaluation

Accurate public relations (PR) evaluation allows organisations to maximise use of resources and target efforts efficiently. Research by BU’s Professor Watson has exposed the once widely-used Advertising Value Equivalence (AVE) measure as methodologically faulty and has been instrumental in an industry-wide shift in PR evaluation practice.

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Research Impact

Transforming Digital Marketing practice by Small and Micro Tourism Enterprises

Outputs by BU’s Dr Philip Alford, facilitated by over £188,000 of research funding, examine digital marketing by tourism destinations and small and micro tourism enterprises (SMTEs). Research has been applied by a range of organisations with companies have benefited from an average 20% increase in traffic to their websites since applying these findings. A change in culture has also been witnessed, encouraging SMTEs to become customer-focused businesses.

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Forever for everyone. Improving visitor enjoyment of National Trust properties.

Working with the National Trust, BU researchers have provided the evidence base to demonstrate visitors could enjoy properties without compromising aesthetic and historic integrity. This informed strategic decision making for the National Trust as they embarked on their ‘Forever for Everyone’ campaign to widen the appeal of heritage properties.

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Research Impact

Green Tribology – The Sustainable Design of Lifeboat Launch Systems

Green tribology research collaboration between BU and the RNLI led to the redesign of slipway panels. This doubled their lifespan and enabled a switch from grease to a water lubrication system. In addition to safety and environmental benefits, this saves the charity £1 million over a 5 year term, allowing resources to be focused on lifesaving.

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