Leisure, Recreation & Tourism: Research Impact

All posts listed below (newest first).

Research Impact

How can wellbeing enhance the customer experience?

The Project  Case study – Pine Ridge Bed & Breakfast The importance of wellbeing is increasingly recognised as a crucial aspect of tourism and an area of strategic growth amongst… »

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Research Impact

Transforming Digital Marketing practice by Small and Micro Tourism Enterprises

Outputs by BU’s Dr Philip Alford, facilitated by over £188,000 of research funding, examine digital marketing by tourism destinations and small and micro tourism enterprises (SMTEs). Research has been applied by a range of organisations with companies have benefited from an average 20% increase in traffic to their websites since applying these findings. A change in culture has also been witnessed, encouraging SMTEs to become customer-focused businesses.

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Research Impact

Forever for everyone. Improving visitor enjoyment of National Trust properties.

Working with the National Trust, BU researchers have provided the evidence base to demonstrate visitors could enjoy properties without compromising aesthetic and historic integrity. This informed strategic decision making for the National Trust as they embarked on their ‘Forever for Everyone’ campaign to widen the appeal of heritage properties.

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Research Impact

Food Service and Applied Nutrition

The Food Service and Nutrition research team, originally established in 1993, as part of Bournemouth University’s International Centre for Tourism and Hospitality Research (ICTHR) has undertaken a wide range of… »

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Research Impact

Hospitality Management

Within Bournemouth University’s International Centre for Tourism and Hospitality Research (ICTHR), there are a team of researchers and academics who study all aspects of the hospitality industry from hotels, restaurants… »

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Research Impact

Emerging Technologies and eTourism

Bournemouth University’s International Centre for Tourism and Hospitality Research has long been at the forefront of research into the effects of new technologies in measuring and driving tourist activity and… »

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Research Impact

Sustainable Tourism Development

BU has had an active community of sustainable tourism development researchers since 1993. Situated within the International Centre for Tourism and Hospitality Research, the team conduct research, consultancy and training activities relating… »

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Research Impact

Tourism Development, Planning and Impact Analyses

Bournemouth University’s International Centre for Tourism and Hospitality Research is home to some of the world’s leading experts in tourism impact modelling and combines a wealth of experience in transferring… »

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