DNA Detective marketing team Collaboration and Co-creation with the Faculty of Media & Communication


From Left: Jenny Alexander, Danielle Horsley, Jordan Hazell and Zoe Franklin

The student marketing team of  Zoe Franklin, Danielle Horsley and Jordan Hazell mentored by  Dr Jenny Alexander joined forces with Dr Liz Franklin to create the DNA Detectives marketing team.

The student team created the high quality leaflets, banners, web banners and logos to be used for the promotion of all the DNA Detectives events. This included the production of 4000 leaflets and the communication with 28 local schools to ensure those in the local area have a chance to find out about the events. They have also created and continue to maintain the social media sites to promote up to and during the events.

The collaboration has allowed for the maximization of both sets of skills and provided an opportunity for the student team to flex their wings and show what they can do.Logowelshbanner